Lavender: One of Summer '23's Most Popular Colors

Summer is upon us, especially down here in South Florida where we can always feel the heat in just about any season. With parties, date nights, events filling your calendar, it's time to do the same for your closet.

While we are not here to prescribe one single color to define an entire season, the truth is lavender is popping up everywhere!

And it's by no accident that we are seeing it on runways and our shelves. Earlier this year, digital lavender was named color of the year by WGSN for its calming, peaceful vibe - even in a world as busy and disruptive as the one we live in today.

As such, we wanted to showcase a few of our favorite dresses that come in lavender and airy colors and configurations. Whether you are looking for the right dress for an afternoon outing or a night on the town, choosing this year's color is a strategy that can't be beat.

If you see something you like, don't hesitate to stop in at our Jupiter boutique for a try-on and see what suits you best!